Senior Director, Product & Operations Lead

Summary: The   Coca ‑ Cola   Company is evolving into a more   digital‑first,   data‑driven   enterprise   to fuel sustainable growth, increase speed to market, and unlock new sources of value. Rapid advances in technology, data, and AI create a unique opportunity to   accelerate the KO system’s next chapter of growth by reimagining our core competitive advantages . Building on   a strong foundation   of modernized infrastructure, global digital experiences, early data capabilities, and proven use cases,   we are now   shifting from early wins to scaled, end to end impact on growth, productivity, and efficiency .   This next phase moves us from an analog world to a fully digitized one,   powered by a digital growth engine that embeds data, technology, and AI into our most critical business domains . Success will   require   more than technology implementation, it demands a strategic transformation of core capabilities, a   domain based, product centric operating model, and a cultural shift toward experimentation , data and technology fluency, and seamless partnership between business and digital teams.

Summary   This   position   is responsible for defining and driving the end-to-end vision, strategy, and innovation for the Daha   Daha     &   Extra Zone   platform across the EME Operating Unit (primarily   Turkiye   & Kazakhstan)   to deliver the required step change for Daha   Daha   and make it a   stronger   integral value driving p art   of business . The position   sits at the intersection of product, experience design, technology, and commercial, with a clear mandate:   deliver   a seamless consumer experience   as a digital product   to drive growth,   while ensuring cross-functional alignment between internal global teams and external bottling partners. Additionally, it carries a dedicated responsibility as a   Trusted Advisor   for the   Turkiye   market.   The product and operations leader will   report to   Vice President, Digital, Data and AI for the Eurasia and Middle East Operating Unit   under Global Digital Network Tower   and will be a member of   Digital, Data and AI for the Eurasia and Middle East Operating Unit   leadership team.   This role will lead a team of 5 direct reports, that have commercial acumen, data and insights capability, tech   delivery   and full stack engineering capacity.      Responsibilities include:     Product Vision, Strategy & Innovation   Define and drive the vision, value proposition, and strategic plan for Daha   Daha   & Extra Zone   across the EME OU (primarily   Turkiye   and Kazakhstan). Ensure seamless alignment with overall business priorities while proactively   identifying   innovation, improvement, and scalability opportunities to drive sustainable growth.   Stakeholder Alignment & Collaboration   Establish clear alignment with internal stakeholders and bottling partners on long-range and annual strategic plans. Collaborate closely with Marketing, Franchise, Customer & Commercial Leadership, Data & Analytics, and Legal functions to execute the aligned strategy. Seamless partnership with the Global Digital Operations Team and other Operating Units is highly crucial for success in this role.   Roadmap & Governance   Translate the business-driven strategic vision into a clear, actionable product roadmap. Oversee the delivery of this roadmap using Agile methodologies,   establishing   structured governance routines, and ensuring the right stakeholders are actively involved throughout the entire process.   KPI Ownership & Performance Optimization   Define, monitor, and report on key product KPIs, deriving data-driven, actionable insights to continuously   optimize   and elevate product outcomes.

Leadership & Development   Lead the product team responsible for platform development, data assets, insights, and tools that shape the core Daha   Daha