Marketing Manager

Job Description 
 Marketing Manager – Caprock Workforce Community Role Overview The Marketing Manager is responsible for building, protecting, and activating the Caprock brand while strengthening relationships with residents, partners, and the surrounding community. This role blends traditional marketing responsibilities with community relations and public relations in a unique, hospitality driven, Workforce Housing Community. Caprock is a purpose built workforce community operated by Aramark. It is designed to support a large, multi year construction project by providing housing, dining, recreation, and daily services for thousands of residents living and working onsite. The Marketing Manager plays a critical role in shaping how the community is experienced, perceived, and talked about—both internally and externally.

The hourly rate or salary range for this position is $65,000 to $75,000. If both numbers are the same, that is the amount that Aramark expects to offer.  This is Aramark’s good faith and reasonable estimate of the compensation for this position as of the time of posting.  ​   ​   ​ BENEFITS: Aramark offers comprehensive benefit programs and services for eligible employees including medical, dental, vision, and work/life resources.   Additional benefits may include retirement savings plans like 401(k) and paid days off such as parental leave and disability coverage.  Benefits vary by location and are subject to any legal requirements or limitations, employee eligibility status, and where the employee lives and/or works.  For more information about Aramark benefits, click here Aramark Careers - Benefits & Compensation.   ​   ​   ​ There is no predetermined application window for this position, the position will close once a qualified candidate is selected. Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law, including, but not limited to, the Los Angeles County Fair Chance Ordinance for Employers, the California Fair Chance Act, and the San Francisco Fair Chance Ordinance to the extent that those laws apply to the opportunity. Job Responsibilities 
 Key Responsibilities Brand & Community Marketing •    Own and execute the Caprock brand at the community level, ensuring consistency with Aramark brand standards and messaging. •    Develop and manage onsite marketing materials, signage, digital displays, newsletters, and resident communications. •    Partner with operations, HR, and hospitality leaders to support recruitment marketing, engagement initiatives, and major community milestones. •    Ensure the “community experience” is reflected in storytelling, visuals, and messaging across platforms. •    Review and approve or escalate for approval all use of Caprock marks and branding. Community Relations & Engagement •    Serve as a key liaison between Caprock leadership and internal/external stakeholders, including residents, partners, and community organizations. •    Support resident engagement through events, programming promotion, and internal campaigns through technology, social media and guest engagement platforms. •    Act as a visible, approachable presence within the community who understands resident needs and feedback. •    Process community requests and approvals for community programs as appropriate Public Relations & Communications •    Support public relations efforts, including coordination of site visits, media requests, and stakeholder communications. •    Draft and manage community announcements, talking points, and messaging for internal and external audiences. •    Proactively identify PR opportunities and reputational risks, escalating as appropriate and partnering with Aramark communications teams as needed. Standard Marketing Operations •    Manage content calendars, promotional timelines, and marketing project