Business Development Manager

Make A Difference For Those Who Make The World™ The What As a Business Development Manager (BDM), you will be part of a dedicated team based in Calgary, AB or Edmonton, AB and reporting to the Independent Retail (IR) Sales Manager. This field-based role supports a broad territory from Thunder Bay, ON to Vancouver Island, BC, and requires regular regional travel, including up to 50% overnight travel weekly. If you enjoy building strong customer relationships, growing a territory and representing industry-leading brands, this is an exciting opportunity to make a real impact while helping customers succeed. The Why It takes great people to achieve greatness.  People with a sense of purpose and integrity.  People with a relentless pursuit of excellence.  People who care about making things better For Those Who Make The World™.  Sound like you?  Join our top-notch team of nearly 48,000 professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, CRAFTSMAN®, CUB CADET®, STANLEY® and BLACK+DECKER.  What You Will Get To Do Grow, develop, and drive sales within your assigned territory across whole goods categories and parts. Develop dealer growth plans, forecast product demand, manage dealer inventory, communicate promotions, review programs, and support warranty resolution. Maintain accurate sales information in Salesforce, including weekly call reports and other reports as required. Partner with the Credit department to ensure dealer payment procedures are followed throughout your territory. Support the growth of Professional (PRO) products by recruiting new PRO dealers, strengthening dealer relationships, participating in demonstrations and open houses, and communicating opportunities to the IR Sales Manager. Drive parts sales growth by encouraging Independent Retail dealers to become Service Dealers, ensuring consumers receive exceptional service that promotes repeat business and long-term customer loyalty. Represent Stanley Black & Decker at dealer Open Houses, Demo Days, Test Drives, Trade Shows, and other key customer events. Demonstrate products confidently while highlighting features and benefits and coordinate training for dealer employees. Manage dealer advertising packages by establishing budgets, developing advertising plans, ensuring adequate signage, and promoting merchandising best practices that drive consumer traffic. Collaborate with Customer Service to communicate product availability, inventory levels, and delivery schedules while helping move surplus inventory across all brands within the assigned territory.

Post-secondary education in Sales, Marketing, or a related field. 3+ years of business development or territory sales experience, ideally within the commercial outdoor products industry or selling through an independent retail channel. Client-focused with exceptional relationship-building and communication skills. Strong planning, organization, and territory management abilities. Proven self-starter who takes ownership, follows through, and works effectively with minimal supervision. Highly motivated with a results-driven mindset. Proficient in Microsoft Office (Word, Excel, Outlook, and PowerPoint) and Salesforce or similar CRM platforms. Flexible and able to travel extensively throughout the assigned territory, including up to 50% weekly overnight travel. What You Get Competitive compensation  with an anticipated annual base salary of $70,000–$85,000, based on your experience, skills, qualifications, and market location. Performance-based earning potential  through a discretionary sales incentive bonus targeted at 20% of your annual salary, based on the achievement of defined objectives and plan terms. Bonuses are not guaranteed. Company-provided fleet vehicle  for both business and personal use, making travel across your territory easy and convenient. Comprehensive benefits package  designed to support your