Creative Content Strategist
Jones Lang LaSalle
- Location
- Brisbane, QLD
- Work model
- On-Site
- Level
- Mid
- Posted
- 10h ago
About this role
JLL empowers you to shape a brighter way . Our people at JLL are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward. Shaping the future of real estate for a better world At JLL, we see a Brighter Way forward for our clients, our people, our planet, and our communities. With over 200 years of real estate experience, we are, and always have been, in continual pursuit of brighter ways of working. We bring to life a Brighter Way in all that we do by seeking better, smarter, more innovative ways of working. We approach our work in a warmer, more optimistic, and inclusive way. JLL is a global leader in helping clients envision where people will live, work, play, shop, and eat. What this opportunity involves: As Creative Content Strategist, you'll take the lead on content marketing for commercial real estate assets across Brisbane in this 12-month fixed-term contract. You'll shape compelling brand narratives, drive integrated marketing campaigns, and make a measurable impact on market positioning and business growth. At JLL, we are collectively shaping a brighter way — for our clients, ourselves and our fellow employees — and this role puts you at the center of that mission. Working across multiple brands and projects, you'll own the end-to-end campaign process from strategy to delivery, partnering with internal teams and external agencies to translate client objectives into high-impact marketing strategies. We embrace more innovative ways of working and prioritize opportunities to strengthen and advance your career, giving you the entrepreneurial freedom to build content that makes commercial properties stand out in competitive markets. An overview of the role: Develop comprehensive brand strategies, positioning recommendations, and messaging frameworks for commercial real estate properties and portfolios, conducting research to identify what sets each asset apart and ensure consistent brand expression across all touchpoints Design and produce high-impact marketing materials using Adobe Creative Suite, working with both existing brand guidelines and in collaboration with agencies and partners to bring narratives and visual storytelling to life Build content strategies that support business development objectives and strengthen market presence for Property Management services across owned, earned, and paid media channels Own the collateral production process from initial concept through final delivery, managing timelines, approvals, and stakeholder coordination with internal teams and external partners Monitor market trends and campaign performance, presenting data-driven recommendations to continuously improve outcomes and ROI Sounds like you? This is what we are looking for: Tertiary qualification in design, communications, marketing, or a related field with proven experience creating, managing, and distributing written and visual content across multiple media channels Demonstrated proficiency with Adobe Creative Suite (InDesign, Illustrator, Photoshop) and experience working with CMS platforms to publish and manage digital content Strong written and verbal communication skills with exceptional attention to detail and the ability to turn ideas into timely, relevant, and engaging content that resonates with target audiences Strong time management skills and the ability to juggle competing priorities with confidence while delivering high-quality work Experience in commercial real estate marketing or property services, with background in brand positioning and