[Innovative Medicine] CX Analytics & Marketing Automation Manager

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com . As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit. Job Function: Digital Marketing Job Sub Function: Digital Marketing Strategy Job Category: Professional All Job Posting Locations: Chiyoda, Tokyo, Japan Job Description: About Innovative Medicine Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow. Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way. Learn more at https://www.jnj.com/innovative-medicine CX Analytics and Marketing Automation Manager Job Overview The CX Analytics & Marketing Automation role owns and advances the CX analytics capability for Japan to enable more data-driven decision making across channel engagement. This is a senior individual contributor role that reports into the Customer Experience group within the Commercial Excellence Division. This role is accountable for translating customer engagement data into actionable insights, performance optimization opportunities, and clear recommendations that improve omnichannel execution and customer experience. The role owns the development, deployment, and continuous improvement of OC dashboards and measurement frameworks, ensuring they are embedded into business rhythms and used by Omnichannel, BU, and cross-functional teams to make better channel investment, activation, and optimization decisions. In addition, the role has end-to-end ownership of Customer Data Platform (CDP) operations and capability development, including data readiness, segmentation, activation enablement, roadmap input, and continuous advancement of CDP use cases to accelerate marketing automation, personalization, and compliant activation.

CX Performance Analytics, Monitoring & Insights Own and lead the CX analytics capability for customer engagement across all channels, including KPI definition, measurement approach, analytics roadmap, and ongoing performance readouts in partnership with Omnichannel, BU, Data Science, and BI&A teams. Define clear KPI hierarchies and success metrics that connect channel-level indicators to customer experience and business outcomes. Generate actionable insights that inform business strategy, drive more data-driven decisions on channel engagement, including engagement funnel, audience prioritization, channel mix, content performance, campaign optimization, and next-best actions. Perform hands-on analytics where appropriate, while also partnering with vendors and internal Data Science and BI&A teams to deliver high-quality analytics outputs. Partner with APAC and Japan analytics teams to design test-and-learn approaches, including A/B tests, pilots, benchmarks, and test-and-control methodologies, to improve campaign effectiveness and channel investment decisions. Translate business objectives to analytical questions to shape and lead the development, deployment, and continuous enhancement of OC dashboards so they become trusted decision tools within weekly and monthly business rhythms, with clear owners, thresholds,