Senior Director, Operations Stills GB

Purpose The Senior Director, Operations – Stills & ARTD for Great Britain is the strategic business leader responsible for driving sustainable, profitable growth across the Stills and ARTD portfolio within one of the Europe Operating Unit’s most significant markets. This role serves as a key driver of portfolio growth in maturing brands and emerging segments, translating Europe OU and GB growth strategy into integrated commercial plans that strengthen consumer relevance, customer value and execution excellence. Operating at the intersection of strategy, commercial execution, and system leadership, the Senior Director Senior Director partners closely with bottling partners and cross-functional stakeholders to craft longer-term ambitions, accelerate growth and optimise market performance. As the lead interface for the Stills & ARTD business in Great Britain, this role drives disciplined performance management, enables best-in-class commercial execution, and ensures strategic priorities are effectively activated across channels, customers, and system partners. The position plays a critical role in advancing category competitiveness, strengthening system capabilities, and delivering business results that support both market and Europe OU objectives.

Strategy, Commercial Planning & Performance Management Lead the end-to-end performance management agenda for the Great Britain Stills & ARTD portfolio, monitoring revenue, volume, transactions, market share, execution KPIs, and SOVI to ensure delivery of business objectives. Translate Europe OU category strategies into market-relevant commercial plans with clear growth priorities, activation roadmaps, and execution standards. Develop System Stills + ARTD portfolio long range plans to set a clear ambition, align a System commitment to growth and support System investment and acceleration initiatives Drive annual and mid-year business planning processes, ensuring alignment between category ambitions, customer plans, and operational capabilities. Lead scenario planning, forecasting, and risk management processes to identify opportunities, address performance gaps, and ensure year-end delivery commitments. Provide data-driven insights and strategic recommendations to senior leadership, enabling informed decision-making and portfolio optimization. Drive contingency planning to ensure delivery of financial and commercial objectives across the planning horizon. System Leadership & Bottler Partnership Act as the strategic business partner to bottling partners across Great Britain, ensuring alignment on category priorities, investment strategies, commercial objectives, and growth opportunities. Lead integrated business planning routines with bottling partners, ensuring Stills & ARTD strategies are fully embedded across channel and customer plans. Foster strong system collaboration through clear governance, performance reviews, and joint accountability for business outcomes. Serve as the voice of the market, providing actionable insights, emerging trends, and performance feedback to Europe OU and franchise leadership teams. Build strong partnerships that enable execution excellence and long-term category growth across the Coca-Cola system. Commercial Execution & Channel Leadership Ensure customer and channel strategies for Stills & ARTD are effectively translated into high-quality marketplace execution across all routes-to-market. Partner closely with Customer & Commercial, Marketing, Revenue Growth Management (RGM), Supply Chain, and bottling partner teams to deliver integrated, end-to-end commercial activation. Monitor competitive dynamics, consumer trends, and market developments, identifying opportunities to accelerate category growth and strengthen market position. Champion execution excellence by driving focus, accountability, and consistency across commercial routines and operational priorities. Ensure category priorities and