Senior brand manager
Writer
- Location
- New York City, NY
- Employment
- Full Time
- Work model
- Remote
- Level
- Senior
- Posted
- 4h ago
Skills
About this role
đ About WRITER WRITER is where the world's leading enterprises orchestrate AI-powered work. Our vision is to expand human capacity through superintelligence. And we're proving it's possible â through powerful, trustworthy AI that unites IT and business teams together to unlock enterprise-wide transformation. With WRITER's end-to-end platform, hundreds of companies like Mars, Marriott, Uber, and Vanguard are building and deploying AI agents that are grounded in their company's data and fueled by WRITER's enterprise-grade LLMs. Valued at $1.9B and backed by industry-leading investors including Premji Invest, Radical Ventures, and ICONIQ Growth, WRITER is rapidly cementing its position as the leader in enterprise generative AI. Founded in 2020 with office hubs in San Francisco, New York City, Seattle, Austin, Chicago, and London, our team thinks big and moves fast, and we're looking for smart, hardworking builders and scalers to join us on our journey to create a better future of work with AI. đ About the role WRITER is the enterprise AI agent platform trusted by the marketing and sales teams behind the worldâs biggest brands. In a world where every AI company sounds the same, WRITER is building something different. We believe a great brand doesnât just look good. It earns trust, sharpens conviction, and gives people the confidence to act. Weâre looking for someone who believes that just as deeply as we do. Reporting into the VP of brand and communications, youâll drive ownership of the WRITER brand, internal and external, from campaign strategy to the systems that make great brand work scalable. Youâll help shape how the world sees us, how our employees feel about us, how our product expresses us, and how AI makes all of that more powerful. If youâre a brand leader who thinks in systems, ships with taste, and is genuinely excited about what agentic AI makes possible for marketing, this is your role. đڏđťââď¸ What youâll do Brand strategy and campaigns - Youâll lead brand campaign strategy from idea through activation â not just the brief, but the conviction behind it. Youâll develop concepts worth executing, manage the work end-to-end, and hold the bar for what âon-brandâ actually means. Youâll ensure every campaign builds something cumulative: a brand that people recognize, trust, and root for. Youâll partner closely with product marketing on integrated go-to-market campaigns, ensuring brand and demand work in lockstep. The full customer and employee journey - Great brands donât live in one channel. Youâll activate WRITERâs brand across the customer journey, and bring the same intentionality to the employee experience. Onboarding, all-hands, internal comms: the brand lives there too, and youâll make sure it shows up with the same quality and care. AI-native brand operations - WRITER brings the power of agentic marketing to the worldâs best brands â and we run on our own platform. Youâll own WRITERâs internal WRITER instance as the operational backbone of our brand: encoding our voice, guidelines, and creative standards into brand skills that the entire company relies on to produce high-quality, on-brand work at scale. Youâll build and maintain the skill library that makes WRITER employees faster, sharper, and more consistent â without losing what makes us distinctively us. Youâll partner with product and engineering to translate that front-line experience into product insights, acting as an in-house advisor to make WRITER stronger for brand leaders everywhere. Brand in the product - WRITERâs biggest brand touchpoint is the product itself. Youâll work with product and design to ensure our brand identity is felt inside the platform: in the copy, the experience, the moments that tell customers theyâre working with something built with genuine craft and conviction. Agency management - Youâll be WRITERâs day-to-day lead for our brand agency â setting the