yoinka

Senior Marketing Manager - Vice President

U.S. Bancorp

Minneapolis, MNStaff
Sign in to applyVerified 1h ago
Location
Minneapolis, MN
Work model
On-Site
Level
Staff
Posted
21h ago

Skills

Agile

About this role

At U.S. Bank, we’re on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions and enabling the communities we support to grow and succeed.  We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive at every stage of your career. Try new things, learn new skills and discover what you excel at—all from Day One.

Job Description

Leads cross-functional forums   that   deliver   customer-centri c ,   multi-channel marketing   strategies   to maximize customer growth,   retention   and engagement.   Identifies   and communicates key performance indicators   tied to process optimization   and   improved   speed-to-market .   Leans   into   agile   methodology   to   effectively manage marketing programs   that support   product   goals .   Adapts   ways of working and   processes   to address   prioritization,   resource   and operational challenges .   Drives adoption of   the   project management tool, Workfront,   across the team   to effectivel y manage and progress marketing projects.   Ensure s   agile   operating model supports alternative marketing   channels such as tradeshows   and other banker initiatives .   Includes   the   necessary   internal par tners   in   appropriate   forums   to ensure that   marketing programs are   in accordance with   all laws,   regulations   and bank policies.   Preferred Skills/Experience   Advanced knowledge of assigned geographical area, competitive market, banking operations, and U.S. Bancorp's products and services     Demonstrated experience serving as a liaison between cross-functional partners to bring campaigns to market   Strong   project management experience, including the   ability to lead recurring team meetings, planning discussions, project   reviews and   follow-up conversations that keep work moving forward   Proven ability to manage intake, prioritization and backlog maintenance processes to ensure work is assigned and advanced effectively   Ability to develop and maintain   planning materials,   calendars, milestone communications and feedback loops that support continuous improvement   Experience   using   Workfront or   a   similar   work management tool to support   workflow implementation, adoption and process   improvements Strong organizational, interpersonal and team building skills   Excellent verbal, written and presentation skills   Strong decision-making and problem-solving skills   Proven ability to independently manage multiple projects and assignments that are completed on time and on budget   Proficient computer navigation skills using a variety of software packages   MBA or equivalent markers of high achievement are a plus Basic Qualifications Bachelor's degree, or equivalent work experience 10 or more years of related experience in marketing and marketing strategy with proven ability to deliver results Location Expectations This role is hybrid. Team members who are in a hybrid role typically spend three days a week at the listed U.S. Bank location(s), while having flexibility on their work location for the other working days. If there’s anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our  disability accommodations for applicants .

Benefits

Our approach to benefits and total rewards considers our team members’ whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following: Healthcare (medical, dental, vision) Basic term and optional term life insurance Short-term and long-term disability

Senior Marketing Manager - Vice President at U.S. Bancorp, Minneapolis, MN | Yoinka