Digital Channels Experience - Senior Product Associate

You enjoy supporting the future of product innovation as a product analyst, ensuring customer and business value, guiding successful launches, and exceeding expectations. Join our dynamic team and make a meaningful impact by delivering high-quality products that resonate with clients. Responsible for executing the vision, strategy, and roadmap for the homepage experience. As a Senior Product Associate in Digital Channels Web, you will be responsible for leading and supporting key initiatives by collaborating across Digital and partner teams to understand business requirements, define the requirements in partnership with software engineers, and then promote them through build, test, and deployment. With a strong commitment to scalability, resiliency, and stability, you collaborate closely with cross-functional teams to deliver high-quality products that exceed customer & business expectations. In this highly collaborative, hands-on role, you will partner closely with Design, Engineering, Analytics, orchestration and cross-functional product teams to deliver an intuitive, seamless, and engaging experience that advances customer needs and business objectives. You will lead product analysis, translate high level requirements to build ready epics & user stories, ensure successful feature launches, prioritize initiatives, and drive end-to-end execution from concept through launch and continuous optimization.

Supports Product Managers in discovery efforts to uncover customer solutions and integrate them into a prioritized product roadmap, to develop a product strategy and product vision that delivers value to customers Drive product execution with scrum teams, and quad & LOB partners to deliver the web homepage’s prioritized roadmap aligned to customer journeys, business priorities, and digital channel goals. Lead cross-functional execution with design and engineering partners to deliver enhancements, experiments, and new capabilities. Prioritize work effectively using data, customer impact, risk/compliance considerations, technical effort, and business value. Manage the product backlog including epics, user stories, acceptance criteria, and release planning; ensure timely delivery. Optimize performance and engagement via analytics, experimentation (A/B tests), personalization approaches, and iterative improvements. Champion user-centric design ensuring accessibility, clarity, and consistency with brand and channel standards. Establish operating rhythms (standups, refinement, sprint planning, reviews) and communicate status, tradeoffs, and decisions. Required qualifications, capabilities, and skills 4+ years of product management or equivalent expertise in digital products, web experiences, or customer-facing platforms. or a relevant domain area Expert knowledge of the product development life cycle, design, and data analytics Proven ability to drive day-to-day delivery with agile teams. Strong analytical skills with experience using data to make decisions (funnels, engagement metrics, segmentation, experiment analysis). Demonstrated success influencing cross-functional teams and senior stakeholders without direct authority. Experience writing clear product requirements, user stories, and acceptance criteria. Excellent communication skills able to simplify complex topics and align teams around outcomes. Strong customer experience mindset with a track record of delivering intuitive, high-quality user experiences. Proven ability to operate with Agile methodology Preferred qualifications, capabilities, and skills Demonstrated prior experience working in a highly matrixed, complex organization Experience supporting a high-traffic homepage, landing-page ecosystem, or personalized content module strategy. Familiarity with experimentation platforms, personalization and content management systems (CMS). Knowledge of accessibility standards (e.g., WCAG) and inclusive design best practices. Experience working in