AVP, Product Marketing
SentinelOne
- Location
- United States - Remote
- Work model
- Remote
- Level
- Mid
- Salary
- $217.5k/yr
- H-1B history
- 1 approvals (FY2023)
- Posted
- 2d ago
Skills
About this role
Our Purpose At SentinelOne, we are driven by a clear purpose: to give the advantage to those who secure our future. As AI reshapes how organizations build, operate, and innovate, the responsibility to protect them becomes more critical than ever. When you join SentinelOne, your work helps protect global enterprises, critical infrastructure, and the technologies shaping tomorrow. If you are motivated by meaningful challenges and want your impact to be real, measurable, and global, you will find purpose here. About Us SentinelOne is a company at the intersection of AI and security, pioneering a new operating model for cybersecurity. Our AI-native platform unifies protection across endpoint, cloud, identity, data, and AI systems to deliver autonomous detection and response with clarity and speed. By combining real-time analytics, intelligent automation, and a unified data foundation, we reduce noise, simplify complexity, and empower security teams to focus on what truly matters. Our teams are builders, problem-solvers, and innovators committed to shaping the future of security. If you are excited to solve hard problems alongside talented, mission-driven people, we invite you to help us build a safer future for humanity. What Are We Looking For? We’re looking for people who are relentlessly curious and committed to continuous learning. AI is reshaping every function across our business, and we enable every team member, regardless of role or level, to build fluency in AI tools and concepts. Those who thrive here actively seek out new solutions, experiment thoughtfully, and apply what they learn to drive better, faster, smarter outcomes. As an AVP, Product Marketing, you will be tasked with leading and developing a team of Product Marketing Managers, while owning the development and refinement of core product messaging. This is a player-coach role: every leader at SentinelOne carries both a team and a direct execution mandate. As coach, you will set the framework and strategic agenda for how SentinelOne's platform and products are messaged, set the standard for all core messaging content, and manage a team of Product Marketing Managers, each a subject matter expert who owns a technology domain. As a player, you will personally engage at the executive level with Product, Sales, and Marketing leadership to keep messaging and positioning tightly aligned with go-to-market execution and the product roadmap, and own the content pipeline and funnel that feeds campaigns as a direct input to demand generation. What Will You Do? Team & Strategic Leadership
Lead and develop a high-performing team of product marketing managers, each responsible for a product domain, ensuring consistent quality and cadence across all areas of coverage Set the strategic operating model for Core PMM: how messaging gets built, validated, and shipped, and how the team prioritizes across a growing product portfolio Represent Core PMM in cross-functional planning with Product Management, Sales, Campaigns, and Solutions & GTM; you are the executive point of contact for "what does the product actually do and why does it matter"
Product Messaging & Positioning
Own the development and continuous refinement of core product messaging, value propositions, and differentiation across the platform Ensure messaging is grounded in product truth, technically accurate, competitively sharp, and validated with Product and Sales before it ships Translate the product and engineering roadmap into a forward-looking narrative that anticipates market shifts rather than reacts to them
Use Cases, Demos & Buyer Specifics
Direct the team's development of buyer-specific use cases and demo