Brand & Digital Marketing Specialist - Taipei
Stanley Black & Decker
- Location
- Taipei, Taiwan
- Work model
- On-Site
- Level
- Mid
- H-1B history
- 29 approvals (FY2023)
- Posted
- 18h ago
About this role
Brand & Digital Marketing Specialist - Taipei Make A Difference For Those Who Make The World™ It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of nearly 60,000 professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, STANLEY® and BLACK+DECKER® What You’ll Do As a Brand & Digital Marketing Specialist, you’ll be part of our Marketing team located in Taipei. You’ll get to: Omnichannel marketing communication NPD communication and quarterly Promo plans Digital asset planning and social media execution Event and digital media coordination eCommerce operation Work with regional teams to ensure alignment with brand strategy and goals Closely connect with relevant departments to support them in terms of medias, documents, and marketing information Monitoring competitive activities and analyse to make proper communication strategy Other tasks assigned by Product Marketing Manager Who You Are You always strive to do a good job…but wouldn’t it be great if you could do your job and do a world of good? You care about quality – at every level. You love to learn and grow and be acknowledged for your valuable contributions. You’re not intimidated by innovation. In fact, you embrace it. You also have: Adaptability and creativity in engaging target audiences through both online and offline channels Understanding of digital marketing channels (e.g., social media, SEO, SEM, email marketing, content marketing) Familiarity with digital marketing tools and platforms (such as Google Analytics, Google Ads, Facebook Business Manager, HubSpot, etc.) Familiarity with print media and other traditional marketing channels Project management and organizational skills. Innovative, problem-solving abilities, collaborative and keen on markets Strong communication skills with an outgoing friendly personality Excellent written and verbal communication skills in both English & Chinese Excellent personal time management skills Ho w You’ll Feel We want our company to be a place you’ll want to be – and stay. Being part of our team means you’ll get to: Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths. Learn: Have access to a wealth of learning resources, including our Lean Academy, Coursera® and online university. Belong: Experience an awesome place to work, where we have mutual respect and a great appreciation for diversity, equity and inclusion. Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back and sustainable business practices. What’s more, you’ll get that pride that comes from empowering makers, doers, protectors and everyday heroes all over the world. We’re more than the #1 tools company. More than a driving force in outdoor power equipment. More than a global leader in industrial. We’re visionaries and innovators. As successful as we’ve been in the past, we have so much further to go. That’s where you come in. Join us! All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran’s status or any other protected characteristic. We Don’t Just Build The World, We Build Innovative Technology Too. Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 43,500 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the