Assistant Product Manager (Makeup)

PURPOSE OF THE JOB The incumbent is required to execute marketing initiatives for new product launches, grow brand awareness and market share. She/He will be responsible for Make-Up category (Dior Addict, Rouge Dior, Dior Forever, Backstage…). She/He will also be responsible for Product Management (Forecasting, Product Replenishment, POSM Management, Registration) that supports new launches and trade marketing.

MAIN RESPONSIBILITIES CATEGORY & PORFOLIO MANAGEMENT (FOCUS ON MAKE-UP) 1. Demand Forecasting - Ensure accuracy of product demand forecast and timely submissions for Make-up category. 2. Assortment Management - Manage the full product lifecycle (sellable & non-sellable- POSM & AOG) across all categories. Oversee catalog updates, timely product registrations/renewals, and the systematic phase-out of discontinued SKUs. - Liaise closely with the local Regulatory Affairs team to ensure timely submission, tracking, and approval of product notifications/licenses prior to launch dates 3. Competitor & Market Intelligence - Continuously monitor competitor assortments and market trends to identify portfolio gaps, prioritize key hero lines, and gain market share in Vietnam 4. Commercial Listing - Work with the Retail team to ensure new SKUs are listed promptly across key retailer networks. 5. Performance Tracking & Analytics - Conduct regular sell-out performance analyses, evaluate campaign ROI (especially for HPP and GWP initiatives), and present actionable reports to senior management. LAUNCH CAMPAIGN & RETAILTAINMENT EXECUTION 1. 360° Launch Planning - Collaborate with cross-functional teams (CRM, Training, Retail, VM) to build and execute integrated 360° marketing campaigns for key Make-up animations and new launches. 2. Events (HPPs) & Instore Activation - Lead and drive key Retail-tainment initiatives, HPP activations, and seasonal campaigns (CNY, Valentine’s, Women’s Day, Mother’s Day, Xmas) to enhance brand experience and boost incremental sales. 3. GWP Strategy & Execution - Propose, align, and secure approvals for monthly and event-specific GWP schemes. Manage GWP stock allocation and timely dispatch to all doors. SUPPLY CHAIN, INVENTORY & PRICING EXECUTION 1.Order Management - Coordinate with local cross-functional teams to consolidate and submit monthly stock orders to the regional warehouse. 2. Stock Availability & Replenishment - Work closely with the Retail team and Regional Supply Chain to maintain healthy stock levels across all doors for non-sellable (samples & AOG items) 3. Pricing Alignment - Assist MKT Manager to implement retail pricing and ensure flawless, on-time updates in all retailer systems.

Qualified University/College degree. Proficient in Microsoft Office 365 (Excel, Powerpoint, Word, Outlook) Min 3 years’ experience in Product Marketing Strong analytical and problem-solving skills Prior experience in luxury brands or beauty industry is preferred By clicking the link above or any third-party link within this posting, you are leaving this site and going to a third-party website where the third-party website's terms and privacy policy apply I'm interested I'm interested Privacy Notice Imprint I'm interested Refer a friend share this job Share to WeChat × Copy the link and open WeChat to share. Copy to clipboard Open WeChat Share to WeChat × Use Scan QR Code in WeChat and click ··· to share.