TikTok Shop - Category Strategist Lead, Electronics (Thailand)

The Category Strategist Lead drives the overall strategy and performance of the Electronics cluster, identifying growth opportunities across commercial, operational, and competitive levers to increase market share and GMV. The role also leads a small team of Category Strategists, providing direction and coaching to deliver strategic initiatives that improve category performance.

- Dissemble goals , formulate budget plans, and transforming goals into executable plans; - Formulate the go-to-market, seller/brand growth and merchandise strategy for local market; evaluate and evolve the strategy to meet business needs; - Build and monitor the operational index, and work closely with the data team to optimize the data products; - Strong ability to identify risks and streamline business efficiencies - Understanding e-commerce or live broadcast field is a plus; - Implement and manage important merchant strategies; - Combining business analytics, data mining, and data visualization, to help organizations to make more data-driven decisions. - Provide business, insight and trend analysis to improve overall category performance - Capable to produce regular reporting and monitoring dashboards, and respond to ad-hoc data needs - Support project managers, product, and category teams to work on different initiatives, and make decisions based on number