Senior Marketing Specialist - United States

At Dow, we believe in putting people first and we’re passionate about delivering integrity, respect and safety to our customers, our employees and the planet.     Our people are at the heart of our solutions. They reflect the communities we live in and the world where we do business. Their diversity is our strength. We’re a community of relentless problem solvers that offers the daily opportunity to contribute with your perspective, transform industries and shape the future. Our purpose is simple - to deliver a sustainable future for the world through science and collaboration. If you’re looking for a challenge and meaningful role, you’re in the right place. About this Talent Community   Dow   is building a network of qualified candidates for current and future   Senior Marketing Specialist   opportunities across our Commercial organization.    These positions may be located in Midland, MI, Collegeville, PA or Houston, TX.

Drive effective deployment across digital and traditional channels to maximize reach, engagement, and demand generation.   Ensure   strong communication , enablement, and support tools are in place to drive channel effectiveness and growth.   Partner closely with Strategic and Field Marketing Managers to translate segment strategy into actionable plans.   Build   strong   understanding of competitive dynamics, market pricing, and formulation value to support margin expansion and volume growth.   Partner with TS&D to prioritize and advance key portfolio projects, with emphasis on broad market opportunities.   Support planning, execution, and development of commercial-ready outputs and materials.   Establish credibility as a go-to resource for market intelligence and trends within the organization.

A minimum of a bachelor’s degree or relevant military degree equivalence at or above a U.S. E5 or Canadian Petty Officer 2nd Class or Sergeant ranking.   A minimum of 3 years of relevant working experience.   A minimum requirement for   these   U.S. based position s   is the ability to work legally in the United States.  No visa sponsorship/support is available, including for any type of U.S. permanent residency (green card) process.

Market Research :    Ability   to gather and evaluate customer, competitor, and industry information to   identify   market trends, opportunities, and business insights.   Market Analysis :   Ability   to assess market conditions, customer needs, competitive landscapes, and performance data to support strategic decision-making and growth initiatives.   Cross Functional Team Leadership :    Ability   to lead and influence diverse teams across functions,   fostering   collaboration, accountability, and alignment to achieve business goals.   Innovation Management :     Ability   to   identify , evaluate, and implement   new ideas , products, processes, or technologies that drive business growth and competitive advantage.   Value Propositions :   Ability to develop and communicate compelling customer value propositions that clearly articulate product benefits, differentiation, and business impact.     Additional Notes   Relocation   assistance   is not available for   these   position s .   This position may require travel based on business needs. Travel frequency and duration may   vary   and   s pecific expectations will be discussed as business requirements evolve.   ​   Benefits – What Dow offers you   We invest in you.    Dow invests in total rewards programs to help you manage all aspects of you: your pay, your health, your life, your future, and your career. You bring your background, talent, and perspective to work every day. Dow rewards that commitment by investing in your total wellbeing.   Here are just a few highlights of what you would be offered as a Dow employee:  Equitable and market-competitive base pay and bonus opportunity