Manager Marketing Operations GTM

Purpose & Overall Relevance for the Organization:   Lead the implementation of LAM E2E GTM process within the country to support the growth of brand by providing infrastructure, mindset and capabilities ensuring consistent execution, cross-functional alignment, and visibility of results through business metrics and performance indicators. Build market specific processes/templates to allow product, brand, sports marketing, channels and demand planning to focus on their tasks in a consistent and efficient way.   Key Responsibilities:

Leads the implementation of E2E GTM Process within the country

Creates Local E2E Calendar and efficient processes, following LAM GTM Calendars

Ensures awareness and adherence of marketing teams towards milestones, deliverables and handover dates across all LAM & Country Calendars. Guarantee compliance

Identify risks in advance and propose mitigation plans.

Supports the Range Planning process, from Country input to hand over to sales, ensuring all efficiency KPI’s and timelines are achieved

Drives operational alignment of all adidas marketing functions, ensuring the strategic alignment among both brands

Supports local meeting preparations, from kick-offs to pre-sales with both internal customers and external vendors

Leads sample coordination process (prior, during and after sell-in), organizing sample arrival tracking and ensuring efficient inventory tracking

Drives flawless showroom set up process following LAM guidance

•     Analyze performance and generate actionable recommendations.   •    Document processes, create playbooks, and drive improvements and automation.   •    Prepare presentations and executive reports for Leadership.                                                                                                                                                                                                                                                Knowledge Skills and Abilities :