Email Marketing Specialist
TJX Companies
- Location
- Framingham, MA 01701
- Work model
- On-Site
- Level
- Mid
- H-1B history
- 8 approvals (FY2023)
- Posted
- 20h ago
About this role
TJX Companies At TJX Companies, every day brings new opportunities for growth, exploration, and achievement. You’ll be part of our vibrant team that embraces diversity, fosters collaboration, and prioritizes your development. Whether you’re working in our four global Home Offices, Distribution Centers or Retail Stores—TJ Maxx, Marshalls, Homegoods, Homesense, Sierra, Winners, and TK Maxx, you’ll find abundant opportunities to learn, thrive, and make an impact. Come join our TJX family—a Fortune 100 company and the world’s leading off-price retailer.
Job Description
Email Marketing Specialist The Opportunity: Contribute To The Growth Of Your Career. As the Email Marketing Specialist, you will assist in the development of email marketing campaigns and other one-to-one communications to achieve brand goals and drive store traffic for TJX brands.
Who We Are
Looking For: You. Build Media and Digital Expertise Stay on top of the competitive email landscape as well as email trends and best practices. Leverage the broader email team and actively participate in knowledge sharing sessions to build expertise. Leverage key partners (ex. Zeta) to understand capabilities and leverage the tools to drive the business. Drive Results – Planning & Execution Partner with email stakeholders to develop and manage the email calendar across brands. Work cross-functionally with Email Supervisor, Brand, Creative, Brand, Dev/Coding, CRM, and Merchandising to support email execution, from briefing process to final deployment. Also partner cross-functionally to identify and refine processes to improve efficiency. Partner with CRM team to execute email list pulls based on segmentation strategy Lead the set up and execution of email campaigns, coordinating rounds of proofing and testing to final deployment Lead the execution of A/B email testing Monitor the deployment of email marketing campaigns Assist Email Marketing Manager with the development of campaign segmentation Measurement & Analysis Utilize third party email service provider and web analytics provider reporting tools to gather and analyze results Create daily, weekly and monthly email campaign results reports and make recommendations for optimizations In addition to primary email responsibilities, you will partner with the team on special projects spanning paid and brand efforts as capacity allows.
Qualifications
Bachelor’s degree in marketing, business, or related field 2+ years of relevant experience Strong multi-tasking skillset Strong partner and relationship builder Strong presentation and written communication skills Ability to operate and navigate a matrix environment Strong attention to detail An eye for process improvement This position is hybrid requiring at least two days per week in the Framingham, MA office and is not open to remote. Benefits include Associate discount; 401(k) match; medical/dental/vision; HSA; health care FSA; life insurance; short/long-term disability; paid holidays/vacation /sick/bereavement/parental leave; EAP; incentive programs for management; auto/home insurance discounts; tuition reimbursement; scholarship program; adoption/surrogacy assistance; smoking cessation; child care/cell phone discounts; pet/legal insurance; credit union; referral bonuses. All benefits are subject to applicable plan or program terms (including eligibility terms) and may change from time to time. Contact your TJX representative for more information. In addition to our open door policy and supportive work environment, we also strive to provide a competitive salary and benefits package. TJX considers all applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, gender identity and expression, marital or military status, or based on any individual's status in any group or class protected by applicable federal, state, or local law. TJX also provides reasonable accommodations to