Senior Marketing Manager, NA Campaign Marketing

About Gartner C-level Communities Gartner C-Level Communities brings together the world's most senior executives to connect, learn, and solve their most critical business challenges. Through invitation-only peer communities, curated experiences, and year-round engagement, we help CIOs, CISOs, CDAOs, CFOs, CHROs, and CSCOs build meaningful connections and drive greater business impact.   As Gartner C-Level Communities continues to grow, we are seeking an experienced marketing leader who can help shape how we engage C-Level audiences, drive community growth, and create meaningful commercial outcomes across North America.

The Senior Manager, North America Campaign Marketing is a strategic marketing leader responsible for developing and executing integrated marketing campaigns that drive engagement, community growth through lead generation, registrations, and participation across Gartner's C-Level executive communities. This role will oversee campaign strategy for multiple executive audiences, likely supporting two role-based portfolios across CIO, CISO, CDAO, CFO, CHRO, CSCO, and broader CxO communities. The Senior Manager will serve as the primary marketing strategist for their assigned audiences, leveraging customer insights, campaign performance data, and market trends to develop impactful, executive-focused marketing programs.   This role goes beyond campaign management. We are looking for a true strategic marketer who thrives on understanding customer needs, translating insights into compelling messaging, and delivering integrated campaigns that influence engagement and business outcomes. As a senior member of the team, you will also serve as a player-coach, helping elevate marketing excellence across the organization, mentoring Campaign Marketing Managers, improving processes, and continuously evolving our campaign tactics, channel mix, and go-to-market approach. Executive Audience & Campaign Leadership Own the annual tactical campaign strategy and integrated marketing roadmap for assigned executive communities and role-based portfolios. Develop data-driven marketing strategies/tactics that drive community growth, executive engagement, registrations, participation, and retention. Build audience-centric messaging and campaign frameworks tailored to the unique priorities of C-Level executives. Partner with Community Program and Content teams to align marketing programs with member acquisition, engagement, and growth priorities. Translate customer insights, behavioral data, market trends, and campaign performance into strategic recommendations that influence campaign direction, audience engagement, and growth opportunities.   Campaign Strategy & Execution Lead the development and execution of multi-channel marketing campaigns across email, digital, social, content, event promotion, and emerging channels. Collaborate with Marketing Operations, Analytics, Content, Design, Digital Marketing, and Community teams to ensure flawless execution. Proactively identify opportunities to improve campaign performance through segmentation, testing, personalization, and optimization. Demonstrate initiative by challenging assumptions and driving continuous improvement. Analyze campaign results and make data-driven recommendations to improve engagement, registrations, net new leads and ROI.   Leadership & Team Development Serve as a player-coach within the Campaign Marketing team, providing guidance, mentorship, and best practices to Campaign Marketing Managers while helping elevate marketing excellence across the team. Help establish and evolve scalable campaign frameworks, workflows, and operational processes. Foster a culture of innovation, accountability, collaboration, and continuous improvement. Share knowledge and elevate marketing capabilities across the broader team.   Strategic Business Impact Serve as a strategic thought partner to the Director, NA Campaign Marketing, providing insights, recommendations, and