Growth Marketing Manager: Paid Search and Display

For too long, the bra industry was stuck in outdated ideas, forcing women to choose between feeling sexy or comfortable. So in 2013, Heidi Zak and Ra’el Cohen created Thirdlove–a third, better option designed to help women look and feel their best.

Prioritizing real-world fit over outdated standards, Thirdlove disrupted the industry by inventing half-cup sizes and the Fitting Room® quiz. The result was a more precise fit that offered comfort without sacrificing style. Today, Thirdlove remains an innovative design-led brand, handling everything from R&D to the supply chain in-house to get every detail just right.

How We Work

Our culture is inclusive, collaborative, fast-paced, and data-driven. We’ve been certified as a Great Place to Work® for four consecutive years, based on feedback from our own team. If you want to make an impact while propelling your career forward, we’d love to hear from you.

Paid Search, display, and video are central to how we acquire customers across the full funnel. As the Growth Marketing Manager for Paid Search & Display, you will set the strategy, manage the platforms and partners, direct AI tools for execution, and bring the analytical rigor that these channels require. You will also collaborate with cross-functional teams on how we improve performance beyond the ad itself, connecting channel signals to the full customer journey. You are analytically rigorous, deeply comfortable in search and programmatic environments, and understand that owning a channel means owning the strategy, the partners, the data, and the outcomes.

What You Will Own And How You Will Make A Difference

Own strategy across Google, Display, and CTV

• Set the channel strategy for all these platforms including account and campaign architecture, funnel coverage, and budget allocation across each platform

• Own budget pacing across all channels; make real-time reallocation decisions based on performance signals

• Lead incrementality test design for search, display, and CTV channels in coordination with our measurement stack

• Contribute channel-level commentary to weekly cross-channel performance reporting

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