Marketing Manager
Dow
- Location
- Milan ITA
- Work model
- On-Site
- Level
- Mid
- Posted
- 14h ago
About this role
At Dow, we believe in putting people first and we’re passionate about delivering integrity, respect and safety to our customers, our employees and the planet. Our people are at the heart of our solutions. They reflect the communities we live in and the world where we do business. Their diversity is our strength. We’re a community of relentless problem solvers that offers the daily opportunity to contribute with your perspective, transform industries and shape the future. Our purpose is simple - to deliver a sustainable future for the world through science and collaboration. If you’re looking for a challenge and meaningful role, you’re in the right place. About you and this role At Dow Polyurethanes & Construction Chemicals (PU), collaboration and partnership are at the heart of innovation. The work we do extends far beyond materials. Our technologies help make buildings more energy efficient, support the transition to electric mobility, improve consumer comfort, and enable more sustainable products and infrastructure around the world. We are now looking for a results-oriented Marketing Manager who combines strong business development acumen with an exceptional ability to convert market and value chain opportunities into tangible business results. In this role, your top three priorities will be to lead the implementation of market participation plans, drive the co-ownership and acceleration of the innovation pipeline, and manage the launch and commercialization of new technologies. You will ensure these priorities are translated into action and delivered through strong project leadership, cross-functional collaboration, and influential stakeholder management across the region. Success in this position requires a strong bias for action, the ability to mobilize diverse stakeholders, and the persistence to move opportunities from concept to execution. You will work at the intersection of customers, markets, technology, sales, and business leadership to ensure growth initiatives are effectively prioritized, implemented, and realized. At Dow, Marketing Managers are growth leaders who turn market participation plans into action, accelerate innovation from pipeline to commercialization, and ensure new technologies are successfully launched and adopted through execution, collaboration, and influential leadership. This role offers a unique opportunity to build broad business leadership capabilities while leading high-impact growth projects within a dynamic and innovation-driven organization. The preferred location for this position is Milan, Italy but Correggio, Italy will also be considered.
Responsibilities
Lead the implementation of market participation plans, including segment-specific assessments, strategic positioning, roadmaps, and measurable execution outcomes. Co-own and accelerate the innovation and opportunity pipeline, including NPI, NPI Lite, and CRM opportunities, in partnership with Sales, TS&D, R&D, Product Management, and Business Leadership. Drive the launch and commercialization of new technologies, products, and sustainability solutions, ensuring successful market adoption. Mobilize cross-functional teams and external stakeholders, removing barriers and converting growth initiatives into business results. Lead the MMT and Team MMT process, including agendas, presentations, facilitated discussions, priority alignment, and action follow-up. Monitor market trends, sustainability drivers, regulatory developments, business performance, and competitive activity to inform strategy and positioning. Provide leadership-ready insights and communication plans through dashboards, one-pagers, and MarCom collaboration aligned with Dow’s brand and segment priorities.
Qualifications
Bachelor's degree in Business Administration, Marketing, Chemical Engineering, Industrial Engineering, or a related discipline. 5+ years in marketing, market development, business development, commercialization, product