Dairy Marketing Sr Director
Danone
- Location
- Centro, Mexico
- Employment
- Full Time
- Work model
- On-Site
- Level
- Staff
Skills
About this role
About The Job
Shape the future of health through brands people love. At Danone, we believe that health starts every day, with the food choices people make. Through our Dairy business, we have the opportunity to positively impact millions of consumers while driving sustainable growth and innovation. We're looking for a strategic and visionary Dairy Marketing Sr Director who is ready to lead a key category within our portfolio, translating consumer insights into bold growth strategies, breakthrough innovation, and category leadership. This is an opportunity to influence business strategy, shape category growth, and lead high-performing teams while making a meaningful impact on consumers, customers, and Danone's future.
Your Mission
As Dairy Marketing Sr Director, you will define the growth agenda and profitability strategy for a strategic category within our Dairy business in Mexico, driving sustainable growth through strong brand building, consumer-centric innovation, and exceptional cross-functional collaboration. You will be a key member of the Marketing Leadership Team, partnering closely with Sales, Insights, Finance, Supply Chain, R&I, and Global Marketing teams to unlock new growth opportunities and accelerate business performance.
What You'll Do
Drive Sustainable Business Growth Lead the strategic direction and growth agenda of a key Dairy category. Deliver Net Sales, Volume, Market Share, and Profitability targets. Build long-term growth strategies aligned with Danone Mexico ambitions. Drive category expansion through brand equity, innovation, pricing excellence, and portfolio optimization. Build Winning Brands Develop and execute integrated brand strategies across all consumer touchpoints. Strengthen brand relevance, penetration, and consumer loyalty. Ensure impactful communication across ATL, BTL, Digital, E-commerce, and Shopper Marketing channels. Champion Innovation Lead innovation pipelines from concept to launch. Identify emerging trends, unmet consumer needs, and whitespace opportunities. Optimize portfolio architecture, pricing strategy, and product lifecycle management. Turn Insights into Growth Leverage consumer, shopper, and market intelligence to identify growth opportunities. Transform insights into actionable business strategies and innovation platforms. Lead and Inspire Teams Build, coach, and develop a high-performing marketing organization. Foster a culture of collaboration, accountability, innovation, and continuous learning. Develop future leaders and strengthen marketing capabilities across the organization. What Makes This Role Exciting? Lead one of the most important growth engines within Danone's Dairy business. Shape the future of health, wellness, and nutrition for millions of consumers. Influence strategic business decisions at local and global levels. Drive innovation from idea to market impact. Lead and develop exceptional talent. Build a lasting legacy through brands that make a positive difference in people's lives.
About You
Strong strategic thinking, consumer obsession, business acumen, and inspirational leadership. 12-15+ years of progressive Marketing experience. 5+ years leading teams and developing talent. Strong FMCG experience, ideally within Dairy or Food & Beverage. Proven track record managing large brands and complex portfolios. Experience leading innovation pipelines and successful product launches. P&L management experience is highly valued. Experience working in multinational and matrix organizations. Advanced Business English.
About Us
At Danone Mexico, we work with a deep conviction: the health of people and the health of the planet are interconnected. Guided by our global vision, One Planet. One Health., we strive to build a healthier future through foods and beverages that are part of the everyday lives of millions of families around the world. In Mexico, with more than 15,000 employees, 35 plants, and over 100 distribution centers across the country, we are a diverse