Lead Qualification Representative

Work Schedule Standard (Mon-Fri) Environmental Conditions Office Job Description How will you make an impact? The Lead Qualification Representative (LQR) plays a critical role in connecting marketing initiatives with sales execution across the Genetics Science Division (GSD). As a member of the North America commercial team, you will engage prospective and existing customers generated through marketing campaigns and data-driven initiatives, qualify opportunities, and help accelerate pipeline growth. In this role, you will serve as an important link between Marketing, Sales, and our customers by identifying customer needs, qualifying opportunities, and ensuring leads are routed to the appropriate commercial resources. You will also leverage customer interactions and campaign performance data to provide actionable insights that help improve marketing effectiveness and customer engagement. Success in this role requires strong communication skills, curiosity, analytical thinking, and a customer-first mindset. While this position includes opportunities to quote and close smaller sales opportunities, its primary focus is creating qualified pipeline and delivering an outstanding customer experience What will you do?     Make   numerous   outreach to customers that have responded to a marketing tactic.   Loosely follow a script,   in a timely manner , to   determine   if a customer is interested in   follow   up from sales   or to nurture the contact further along in the buyer ’ s journey.   Track calls/contacts and continue to   attempt   live   contact a pre-determined number of times before   designating   lead as abandoned.   Close out call disposition after a live contact by either, marking as not interested or   create   a sales opportunity in the CRM database.   Manage incoming leads on an ongoing basis.   Refer   customer   to various customer support teams if an issue is   identified   or if a new account needs to be created.   Work with program/product managers to gain an understanding of the product(s)   in order to   have an educated conversation with the customer.   Provide comprehensive and   timely   reports on program metrics and customer feedback for program stakeholders.   Update and   maintain   a complete dashboard of all active/completed/ terminated   programs.   Able to liaise well between our commercial (sales) teams and marketing teams to offer the   appropriate insight   into effective programs.

Bachelor's degree in Life Sciences or a related scientific discipline is required. 1+ years of experience in customer service, inside sales, lead qualification, sales support, or related commercial roles Demonstrated expertise in market analysis and competitive intelligence gathering •Strong project management skills with ability to manage multiple initiatives simultaneously Advanced proficiency in Microsoft Office suite, particularly Excel and PowerPoint Experience with content management systems and digital marketing platforms Excellent analytical and data interpretation skills Outstanding written and verbal communication abilities Collaborative skills for working with cross-functional teams Self-directed with ability to work independently and as part of a team Knowledge of scientific terminology and laboratory techniques Business-level English required; additional language skills valuable Travel up to 25% as needed Compensation and Benefits The salary range estimated for this position based in California is $72,600.00–$96,000.00. This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes: A choice of national medical and dental plans, and a national vision plan, including health incentive programs Employee assistance and