Partner Marketing Senior Manager

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At Wellhub we're revolutionizing workplace wellness. Our platform connects employees worldwide to the best partners for fitness, mindfulness, therapy, nutrition, and sleep—all in one simple subscription. Headquartered in NYC with team members in Europe, North America and South America, we’re on a mission to make every company a wellness company.We believe work should be fulfilling, inspiring, and balanced. Here, you’ll find a team that values wellbeing, collaboration, and different perspectives, where passion and creativity push boundaries to create real impact. Your contributions will help shape a healthier, more balanced world for you and millions of people globally.

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Partner Marketing exists to fuel the growth and success of Wellhub's global partner network of gyms, studios and wellness businesses. The Senior Manager, Partner Marketing (France & Benelux) leads Partner Marketing strategy and execution for these markets, as part of Wellhub's regional EU Partner Marketing team.

This person will act as the regional Point of Contact (POC) for Partner Marketing in France and Benelux, owning the local Business-to- Partner value proposition, brand positioning, network growth and engagement and, fitness industry events, working closely with Partnerships, local and cross-functional Marketing, Wellbeing Engagement, Product Development and Revenue teams to align strategy and execution. Reporting to the Partner Marketing Director, EU, this role combines strategic ownership of the region with hands-on execution.

This role directly impacts the growth and satisfaction of Wellhub's partner network in France and Benelux, contributing to the team's broader goals around partner network growth, partner engagement, and partner satisfaction (PSAT).

• Market-Specific Value Proposition: Develop and implement the local Business to Partner value proposition across all partner-facing materials and touchpoints for France and Benelux.

• Brand Awareness & Positioning: Build Wellhub's presence and credibility within the regional fitness industry through relationships with industry associations/alliances, sponsorships, events, media/publications, and key opinion leaders (KOLs).

• Strategic Partner Growth (B2P2C): Lead go-to-market strategy for partner launches, relaunches, and dedicated campaigns and promotions to end users and clients, driving growth with existing partners.

• Strategic Partner Engagement: Build partner trust through structured engagement initiatives, including fitness industry events, partner conferences and summits.

• Network Growth Support: Support the Demand Generation team’s strategy with local market insights and develop sales enablement materials to drive growth across the partner network.

• Cross-Functional Alignment: Partner closely with