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Analyst, National TV Research

Paramount Global

Entry$56k – $84k/yrH-1B sponsor company
Sign in to applyVerified 1h ago
Level
Entry
Salary
$56k – $84k/yr
H-1B history
4 approvals (FY2023)

Skills

SnowflakeTableau

About this role

#WeAreParamount on a mission to unleash the power of content… you in? We’ve got the brands, we’ve got the stars, we’ve got the   power   to achieve our mission to entertain the planet – now all we’re missing is… YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co-create moments that matter – both for our audiences and our employees – and aim to leave a positive mark on culture.     Overview     We are seeking a Research Analyst to join CBS’s National TV Research team! In this role, you’ll be a key member of the CBS TV Network research group, helping to craft a compelling story about how audiences engage with CBS content across platforms and dayparts. You’ll partner closely with research leaders to deliver timely, pertinent, and insightful analysis that informs decision-making across CBS and Paramount Global.

Responsibilities

Track audience viewership across linear, digital, and social platforms, delivering timely daily and weekly performance insights that highlight key trends

Assist in summarizing data into clear visual stories. Use dashboards and presentations to help key partners understand the information and take action. • Work closely with researchers and analysts across CBS. Help integrate insights from different data sources and methods.

Support in reviewing data for accuracy and flag potential data quality issues as they arise

Contribute to maintaining and updating reporting tools and dashboards, supporting efforts to streamline workflows and increase reporting efficiency

Provide support on ad-hoc research requests and projects for teams including marketing, sales, programming, and scheduling

Help provide insights on performance across multiple platforms. This will support CBS and Paramount Global. It will show how content performs, how audiences behave, and what the competitive trends are

Basic Qualifications

Bachelor’s degree required

1+ years of professional experience in analytics within TV or digital mediums preferred

Proficiency in Microsoft Excel and awareness with Microsoft Office applications (Word, PowerPoint, and Outlook)

Insight with audience and content measurement tools, such as Nielsen, VideoAmp, iSpot, and comScore TV data is a plus; knowledge of Nielsen Content Link is a plus

Additional Qualifications

Exposure to data visualization tools (such as Tableau) is a plus; interest in learning big-data environments such as Snowflake is encouraged

Well-developed written and verbal communication skills, with the ability to summarize data findings clearly and concisely; ability to work individually and collaboratively

Demonstrates solid organizational skills, with the ability to manage tasks and maintain solid attention to detail

Displays a genuine interest in the media landscape; is a consumer of shows across at least one platform (linear, streaming, or social)

Paramount Skydance Corporation (NASDAQ: PSKY) is a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic studios, networks and streaming services, Paramount's portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, and Pluto TV, among others. Paramount delivers the largest share of the U.S. television audience and boasts one of the industry's most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, the company provides powerful capabilities in production, distribution and advertising solutions.   ADDITIONAL INFORMATION   Hiring Salary Range: $56,000.00 - 84,000.00.    The hiring salary range for this position applies to New York City, California, Colorado, Washington state, and most other geographies.

Analyst, National TV Research at Paramount Global | Yoinka