yoinka

Senior Professional, Digital Account Marketing

Nike

Hilversum, NetherlandsSeniorH-1B sponsor company
Sign in to applyVerified 2h ago
Location
Hilversum, Netherlands
Work model
On-Site
Level
Senior
H-1B history
111 approvals (FY2023)
Posted
11h ago

About this role

Nike is looking for a consumer-focused digital marketer to help shape how the brand shows up across one of our most strategic digital retail partners. Sitting at the intersection of brand, commerce, digital marketing and retail media, this role plays a critical part in creating connected consumer experiences that drive both brand impact and business growth. As the digital retail landscape continues to evolve, you'll help translate Nike's seasonal priorities into impactful marketing plans, leveraging data, insights and cross-functional partnerships to reach consumers at the right moment with the right message. This is an exciting opportunity to influence the future of digital retail marketing while working within a fast-paced, collaborative and innovation-driven environment. WHO YOU WILL WORK WITH This role works closely with Integrated Account Teams, Integrated Retail Marketing, Digital Marketing, Integrated Media, Analytics and Insights teams, stakeholders within one of Nike's most strategic digital retail partners, and agency partners. As part of the EMEA Integrated Retail Marketing team, the Senior Digital Account Marketer sits at the intersection of Digital Marketing, Retail Media and Account Marketing, partnering with experts across marketing, media and business teams to bring the Nike brand to life across a complex digital ecosystem. Together, these partnerships help create industry-leading digital experiences that enable millions of consumers to discover, engage with and purchase Nike products. The role offers unique exposure to one of Nike's most important digital retail environments, providing opportunities to collaborate with cross-functional experts while building deep expertise in retail media, digital commerce and consumer journey optimization. Through these connections, the Senior Digital Account Marketer helps shape how consumers experience Nike while driving both brand impact and commercial growth.

WHO WE ARE

LOOKING FOR The team is looking for a consumer-first digital marketer with a strong interest in sport, innovation and the future of retail. This person understands how consumers move through modern digital ecosystems and how content, media, CRM, commerce and storytelling work together to create meaningful brand experiences. They bring curiosity, analytical thinking and a proactive approach to improving performance and unlocking new opportunities. They thrive in a collaborative environment and enjoy working across teams and disciplines. They can connect creative ideas, marketing performance and business outcomes, bringing ownership and clarity to the work.

What You'll Bring

Strong expertise in digital marketing and digital consumer journeys. Understanding of retail media and performance marketing principles. Ability to translate consumer, market and business insights into actionable marketing plans. Experience partnering with agencies to execute, measure and optimize digital campaigns. Strong analytical skills and confidence working with data to drive decisions. Ability to manage multiple priorities and build alignment with stakeholders. Clear communication and collaboration skills. Interest in sport, digital innovation and creating outstanding consumer experiences.

WHAT YOU WILL WORK ON

As Senior Digital Account Marketer, you will help develop and execute integrated digital marketing plans for one of Nike's strategic digital retail partners.

Key Responsibilities

Execute and optimize integrated digital marketing campaigns across partner-owned channels and platforms. Support the development and activation of seasonal and always-on digital marketing strategies. Partner with media agencies to deliver, measure and optimize retail media campaigns. Build and improve end-to-end consumer journeys across onsite experiences, CRM, paid media and retail media touchpoints. Translate brand and business priorities into account-specific digital marketing plans. Monitor campaign performance and identify opportunities to

Senior Professional, Digital Account Marketing at Nike — Hilversum, Netherlands | Yoinka