Senior Campaign Manager, APAC
Mixpanel
- Location
- Singapore, Singapore (Hybrid)
- Work model
- Hybrid
- Level
- Senior
- H-1B history
- 5 approvals (FY2023)
- Posted
- 2h ago
Skills
About this role
About Mixpanel
Mixpanel turns data clarity into innovation. Trusted by more than 29,000 companies, including Workday, Pinterest, LG, and Rakuten Viber, Mixpanel’s AI-first digital analytics help teams accelerate adoption, improve retention, and ship with confidence. Powering this is an industry-leading platform that combines product and web analytics, session replay, experimentation, feature flags, and metric trees. Mixpanel delivers insights that customers trust. Visit mixpanel.com to learn more.
About the role
This role sits within the APAC Regional Marketing team, which is responsible for building pipeline, awareness and retention in the region.
We are looking for a creative and results-driven campaign manager to support our growth in APAC, based out of our Singapore office. The campaign manager will be the strategist and owner of integrated campaigns that drive quality new business and expansion pipeline. The role requires creativity, an understanding of multiple marketing channels, and strong project management and collaboration skills.
Responsibilities
• Build the strategy for campaigns in APAC, including campaign objectives, targeting, messaging/positioning, budget and timelines
• Collaborate closely with teammates within APAC and globally to execute campaign deliverables (e.g. content creation, paid media, on/offline events, direct mail)
• Actively partner with campaign managers globally to create the global campaign plan and strategy
• Localize campaigns to drive increased engagement in key markets
• Closely monitor performance metrics and proactively optimize programs and processes to deliver on pipeline goals
We're looking for someone who
• Has at least 6+ years of experience with B2B/SaaS marketing or the analytics space
• Possess strong communications, project management and execution skills
• Loves collaborating with global teammates and cross-functional teams (marketing, sales, partners, pre-sales, post-sales)
• Is positive and energetic with a strong ownership mentality - from plan to execution
• Likes being hands-on and is ready to go outside of the box to make things work
• Learns quickly and has the ability to solve problems independently
• Has a strong focus on driving outcomes
Bonus Points for
• Experience covering all or part of APAC in past roles
• Previous work experience at a high-growth start-up
• Experience with paid media channels (Google, Facebook, LinkedIn, etc) and how to use them to drive campaign success
• Ability to manage multiple projects at the same time in a fast-paced environment
• Hands-on experience with marketing tech tools (ex., Hubspot, Salesforce, Clay, RollWorks, Qualified)
Benefits and Perks
• Comprehensive Medical, Vision, and Dental Care
• Mental Wellness Benefit
• Generous Vacation Policy & Additional Company Holidays
• Enhanced Parental Leave
• Volunteer Time Off
• Additional US Benefits: Pre-Tax Benefits including 401(K), Wellness Benefit, Holiday Break
*please note that benefits and perks for contract positions will vary*
Culture Values
• Make Bold Bets: We choose courageous action over comfortable progress.
• Innovate with Insight: We tackle decisions with rigor and judgment - combining data, experience and collective wisdom to drive powerful outcomes.
• One Team: We collaborate across boundaries to achieve far greater impact than any of us could accomplish