VMware Services Product Manager

The Product Manager drives revenue through the integration and development of products within the CDW portfolio. This individual keeps current of the market and understands how to create opportunities around core products. In addition, the Product Manager works with partner development management to secure COOP funding to support marketing activities, maintain part numbers within the product portfolio and works closely with segment leaders to develop customer segment focus and product leaders to define solution. The product manager oversees products, processes, projects, and campaigns.   What you’ll do   Grow revenue and overall profitability for the assigned product category   Manage product, promotion, price, competitive positioning, and sales awareness   Maintain expert knowledge in a product portfolio as the subject matter expert   Develop marketing plans for their product portfolio   Maximize sales revenue, profit, and vendor co-op for specific product categories through strategic planning and marketing   Recommend pricing strategies, monitor competitive activity, oversees product information, and identifies customer needs   Interface with vendors to develop or enhance the marketing of product(s) or product line(s), and manage Co-op and MDF funding   Manage SKUs per product categories   Optimize catalog and E-commerce merchandising strategy for the category   Identify key emerging technologies and partners within the category   Forecast sales volumes, run product forecasts, and proactively manage measurable category goals   Analyze industry information to identify opportunities and strategies to increase vendor partner sales within CDW   Build and maintain successful relationships with partners and act as the liaison and escalation point between CDW and the vendor   Create annual Business plan for the respective category   Align and communicate with Segment marketing   What we expect of you   Bachelor’s degree   and   5 years   sales/ m erchandising / p roduct   m anagement / c ategory   m anagement / m arketing   OR   9   years ’ experience in   sales/ merchandising / product management / category management / marketing   Preferred skills, experience, and qualities needed   Proven track record in marketing product lines with the ability to manage products through their lifecycle, customer engagement scenarios, and product positioning issues   Strong understanding of the dynamics of cross-functional teams, with the ability to creatively problem solve   Demonstrated ability to work independently with little direction   Excellent verbal and written communication skills with the ability to effectively interact and present to all stakeholders including senior leadership   Demonstrated financial and analytical skills   Successful history of building and maintaining internal and external partner relationships at all levels   Proficient in Microsoft Office applications   Pay   range: $  90,000   - $  158,800   depending on experience and skill set   Annual bonus target of   10 %   subject to terms and conditions of plan   Benefits overview:   https://cdw.benefit-info.com/   Salary ranges may be subject to geographic differentials  CDW is committed to being an AI-fluent organization We’re looking for people who bring curiosity, a learner’s mindset, and a willingness to engage with ever-evolving technology and tools. We value adopting AI as a partner, openness to experimentation, and a shared interest in learning together on AI. Our goal is to create a culture where AI enhances—not replaces—human creativity and decision-making. You don’t need to be an expert today; what matters is your readiness to explore, adapt, and grow with us as we integrate AI responsibly and effectively into our work. Additionally, CDW is committed to fostering an equitable, transparent, and respectful hiring process for all applicants. During our application process, our goal is to