Director, Go-To-Market Segment, Cloud & AI Platforms

The Sales Enablement & Operations (SE&O) team plays an essential role in translating Microsoft’s Commercial Strategy to execution plans and driving operational excellence to achieve the greatest results possible across the Americas. Our team drives regional plans, insights and execution excellence, bringing strategy and priorities to life by accelerating the pace of transformation and enabling Microsoft to deliver business impact at scale.   We are looking to hire a Director, Got-To-Market Segment Cloud &AI Platforms.  This role serves as a strategic connector across Corporate, Product GTM, Program GTM, Engineering, EPS, Customer Solution Areas (CSAs), and STU/CSU field teams to operationalize strategic priorities and accelerate execution. You will leverage business insights, performance analytics, and field feedback to inform planning, identify opportunities and risks, activate growth motions, and help leaders improve performance across key Cloud & AI Platform priorities. Through a disciplined rhythm of business, you will turn insights into action, scale best practices, and drive measurable business outcomes.   Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Marketing Operations   Drives the rhythm of connection (RoC) with regional CSA/COE peers, ENT and SME&C OUs, corporate integrated marketing teams, corporate event architecture and production teams, and E&E teams to ensure alignment and adoption of E&E strategies and messaging. Maintains and reviews marketing-related spending against cascaded budget within +/- 1%. Reviews any marketing budget or spend management governance, while leveraging operational excellence tooling and AI planning solutions (e.g. Marketing Planning Tool, Budget Planning Tool). Ensures campaign delivery (including events) is consistent with marketing plan and is progressing appropriately. Executes standardized, scalable, compliant, and efficient marketing execution by leveraging global capabilities, engines, and tools via Marketing Service Central (MSC) in partnership with E&E stakeholders. Contributes to the development of strategic responses to specific market strengths, weaknesses, opportunities, threats, and/or trends. Drives coordinating all active Marketing agency partnerships, workflows and performance reviews throughout the fiscal year. Proactively seeks and identifies use cases for innovation, partnering with E&E and Corporate on MarTech developments, and ensuring impactful implementation.   Marketing Planning and Execution   Delivers and optimizes marketing plan based on insights and local market knowledge. Interprets and provides recommendations for reports and analyses of customer metrics for their impact on the local market. Leverages corporate customer targeting, segmentation tools and various metrics to provide recommendations to continually update and improve on customer experiences (e.g., optimize segments, spend, performance, improve digital channels). Aligns end-to-end marketing plan with critical company focuses such as privacy, accessibility, and compliance, as well as regional market nuances and priorities (e.g. public sector, cloud sovereignty). Proactively collaborates with local sales and GTM teams to increase visibility and execution of local marketing plan. Collaborates cross functionally with GTM to accelerate pipeline outcomes as the result of an event or activity. Proactively supports Sales Enablement to ensure seller engagement in demand generation as well as activity follow-up and signal conversion. Lands local events that are aligned to the global-event framework, leveraging appropriate target lists and