Cluster Manager Franchise - North
Adidas
- Location
- Chandigarh, HR, IN
- Work model
- On-Site
- Level
- Mid
- Posted
- 11h ago
About this role
Cluster Manager Franchise- North Reporting To Area Manager / Key Account Manager Location Gurgaon, Haryana (Please note: there is a system error which shows location as Chandigarh. This person will be based at Gurgaon and not Chandigarh) Mobility: Willingness to travel extensively within the assigned territory and relocate within India based on business requirements. Role Purpose Own the end-to-end business performance of an assigned cluster of franchise-operated stores by delivering commercial growth, operational excellence, brand compliance, customer experience, and people development. Drive productivity, profitability, and portfolio optimization while partnering with franchisees and cross-functional teams to position the cluster as the market leader within the assigned geography.
Key Responsibilities 1.Business Ownership Own the sales, profitability, productivity, and overall business performance of the assigned cluster. Deliver agreed commercial and operational KPIs through proactive planning and execution. Identify business opportunities, mitigate risks, and independently drive corrective actions. Foster a culture of ownership, accountability, and continuous improvement. 2. Commercial Excellence & Productivity Drive Sales, Like-for-Like (LFL) Growth, Gross Margin, Conversion, ATV, UPT, ASP, Sell-through, and Sales Productivity. Continuously improve Sales per Sq. Ft. and Sales per Store through data-driven commercial interventions. Analyse business trends, identify performance gaps, and implement actions to improve productivity and profitability. Identify opportunities to scale high-performing products across the designated portfolio to maximize sales and commercial performance. 3. Portfolio & Market Leadership Identify opportunities for new stores, relocation, resizing, expansion, renovation, consolidation, or portfolio optimization. Develop data-backed business cases based on market potential, catchment analysis, competition, and commercial viability. Drive initiatives that strengthen market leadership and improve network productivity. 4. Retail Operations & Brand Execution Ensure consistent execution of brand standards, visual merchandising, retail SOPs, and customer service expectations across all franchise-operated stores. Conduct regular store visits, business reviews, and compliance audits to drive execution excellence. Identify operational gaps and ensure timely implementation of corrective actions. 5. Franchise Partner Management Build strong partnerships with franchise partners to deliver business objectives while protecting brand standards. Improve franchise capability, operational efficiency, and business profitability. Ensure franchise-operated stores consistently align with brand expectations and customer experience benchmarks. 6. Inventory & Commercial Management Drive inventory productivity through effective sell-through, stock availability, size availability, and ageing management. Identify commercial opportunities to improve inventory productivity and recommend corrective actions. Partner with Merchandising to optimize assortment productivity and improve business performance. Monitor inventory health and proactively escalate stock gaps or excess inventory impacting business performance. 7. People Leadership Coach and develop Store Managers to build high-performing teams. Drive performance management, succession planning, employee engagement, and capability development. Foster a culture of accountability, collaboration, and continuous learning. 8. Financial Management Drive cluster profitability through disciplined expense management and productivity improvements. Review business performance and implement corrective actions to achieve financial objectives. 9. Cross-Functional Collaboration Partner with Merchandising, Training, Visual Merchandising, Store