US Trade Analytics Manager - KitchenAid Small Appliances

Requisition ID: 72665  About Whirlpool Corporation   Whirlpool Corporation (NYSE: WHR) is a leading home appliance company, in constant pursuit of improving life at home. As the only major U.S.-based manufacturer of kitchen and laundry appliances, the company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool , KitchenAid , JennAir, Maytag , Amana, Brastemp , Consul , and InSinkErator . In 2025, the company reported approximately $16 billion in annual net sales - close to 90% of which were in the Americas - 41,000 employees, and 35 manufacturing and technology research centers. Additional information about the company can be found at   WhirlpoolCorp.com .    The team you will be a part of 
 The Sales Strategy and Business Operations team is responsible for planning of all sales activities. Researches and analyzes the organization's existing and targeted customers to develop a knowledge base of sales trends. Plans and coordinates projects to improve the operational efficiency and effectiveness of the sales force. This role in summary 
 We are seeking qualified candidates to join the US Sales team for KitchenAid Small Appliances in a newly created role designed to bridge the gap between traditional retail sales and the future of AI-driven commerce. In this role, you will be responsible for unlocking the commercial data sitting within our major retail portals, combining it with our internal data to bridge the gap between external market realities and internal operations.  By transforming data into actionable commercial strategies, you will uncover new product opportunities, maximize trade spend ROI, and elevate our commercial storytelling with data-driven insights. Your responsibilities will include 
 Data Mining & Insights:  Extract, clean, and analyze underutilized consumer and transactional data from major retail portals (e.g., Walmart Retail Link, Amazon Vendor Central, Target Partners Online). Leakage & Whitespace Identification: Proactively identify market whitespaces, operational lost sales, and costly out-of-stock trends before they impact the bottom line. Trade Spend Optimization: Analyze trade promotion effectiveness and ROI to ensure every dollar invested in retail channels drives maximum profitable growth. Elevating Partner Relationships Strategic Storytelling: Translate complex data points into compelling, commercial narratives and joint business plans. Buyer Influence: Arm Sales Managers with the portal insights, category trends, and inventory data needed to drive solutions that lead to growth.  Reporting & AI integration Centralize Data Management: Standardize and centralize our retail portal data, ensuring a single, accurate source of truth for the entire commercial team  AI Integration: Define and pioneer the role of AI and advanced analytics within the sales processes, automating routine data aggregation. Minimum requirements 
 Bachelor’s degree 5 years of experience in Trade Analytics, Category Management, or Commercial Business Intelligence in the CPG, Food & Beverage or Consumer Goods sector Preferred skills and experiences 
 Bachelor’s degree in Business, Analytics, Finance, Supply Chain, or a related field. Hands-on experience extracting and analyzing data from at least one of the major retail portals (e.g., Walmart Retail Link/Luminate, Amazon Vendor Central, Target Partners Online) Portal Proficiency: Proven experience navigating and pulling actionable data from major retail portals (e.g., Walmart, Amazon, Target) and syndicated data (NIQ/Circana). Technical Skills: Advanced capability in Excel and data visualization tools (Tableau) to blend external retail data with internal data sources. Aptitude & Tool Utilization: experience utilizing modern AI tools, automated data orchestration platforms, or LLMs (e.g., ChatGPT, Claude, Gemini) to accelerate data cleaning, automate reporting