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(T) Manager, Marketing Operations

Foot Locker

Utrecht, NetherlandsFull TimeSenior
Sign in to applyVerified 1h ago
Location
Utrecht, Netherlands
Employment
Full Time
Work model
On-Site
Level
Senior

About this role

Overview

This is a temporary 6-month position. Foot Locker is looking for a highly organized, operationally driven, and collaborative Manager, Marketing Operations to join the EMEA Marketing team. In this role, you will be responsible for driving the execution, coordination, and optimization of marketing planning and campaign operations across the region. Working closely with cross-functional teams, agencies, and brand partners, you will ensure that seasonal campaigns are delivered efficiently, on time, and with excellence across all channels. A key aspect of the role is supporting the management of the EMEA marketing budget, ensuring accurate planning, tracking, forecasting, and reporting of marketing investments. You will help bring financial discipline, visibility, and accountability to budget allocation and campaign spend, while supporting decision-making through data-driven insights. In addition, you will drive adoption and best-practice use of marketing planning and campaign management tools, including Airtable, while bringing structure, visibility, and accountability to the campaign planning process. This role is ideal for someone who thrives in a fast-paced environment, enjoys building order from complexity, is highly proficient with systems and data, and is passionate about enabling teams to execute at their best.

Responsibilities

Campaign Planning & Execution Drive the end-to-end operational planning and execution of seasonal and brand campaigns across EMEA. Develop, maintain, and manage campaign calendars, ensuring alignment across marketing, retail marketing, promotions, PR, advertising, digital, e-commerce, and social media teams. Partner with cross-functional stakeholders to identify campaign requirements, timelines, deliverables, dependencies, and resource needs. Ensure all campaign assets, activations, and experiences are delivered accurately and on schedule across all channels. Monitor project progress, identify risks, and proactively resolve issues to ensure smooth execution. Process & Operational Excellence Create, organize, and continuously optimize scalable marketing processes that improve efficiency, transparency, and execution quality. Streamline workflows and identify opportunities to eliminate inefficiencies, reduce complexity, and improve team effectiveness. Support the planning, tracking, forecasting, and reporting of the EMEA marketing budget, ensuring spend is aligned to strategic priorities and investments are accurately managed across channels, campaigns, and markets. Partner closely with key stakeholders to provide budget visibility, monitor spend, support forecasting, and drive accountability for marketing investments. Support operational planning, budget tracking, resource management, and reporting. Establish clear project governance and ways of working to ensure accountability and alignment across stakeholders. Develop and maintain documentation, project templates, and process guidelines to support consistent execution. Systems & Tools Management Own and champion the use of Airtable as the primary campaign planning and project management platform for EMEA Marketing. Drive adoption of Airtable by coaching, supporting, and influencing teams to embrace standardized processes and workflows. Ensure campaign data, timelines, deliverables, and project statuses are accurately maintained within the system. Partner with stakeholders to identify opportunities for process automation, improved reporting, and workflow enhancements. Act as a key point of contact for users, continuously improving system utilization and effectiveness. Reporting & Performance Management Develop and maintain tracking tools, dashboards, and reports to provide visibility into campaign progress and operational performance. Utilize advanced Excel capabilities to analyze data, identify trends, support planning activities, and provide actionable insights. Ensure data accuracy and consistency across planning and reporting processes.

(T) Manager, Marketing Operations at Foot Locker — Utrecht, Netherlands | Yoinka