Associate Director US Oncology Marketing - Late Lifecycle Strategy

The US Oncology Marketing team is seeking an experienced and highly strategic Associate Director, US Oncology Marketing – Late Lifecycle Strategy. This role will play a critical role in shaping commercial strategy for one of the largest oncology brands in the industry as it approaches a dynamic and evolving market environment. The Associate Director will be responsible for developing strategic recommendations that optimize promotional investments and customer engagement efforts throughout the late lifecycle period. This individual will work across a team to leverage market insights, competitive intelligence, customer perspectives, and business objectives to inform decisions regarding promotional prioritization, resource allocation, channel strategy, and field execution. The successful candidate will demonstrate strong strategic thinking, cross-functional leadership, and executional excellence while partnering across marketing, field leadership, organized customer teams, and senior leadership to ensure a coordinated and effective approach to maintaining customer engagement and business performance.

Strategic Marketing & Lifecycle Planning Develop and recommend late lifecycle marketing strategies to optimize business performance in an evolving competitive environment. Guide decisions on promotional investment, prioritization, channel strategy, and resource allocation across customer segments and tumor types. Assess the impact of competitive events, market dynamics, and LOE-related developments, translating insights into actionable recommendations for senior leadership. Customer Engagement & Field Readiness Help to develop customer communication plans, approved response materials, and field guidance addressing anticipated marketplace questions. Partner with field leadership to ensure customer-facing teams are prepared for evolving market dynamics and stakeholder discussions. Cross-Functional Leadership Collaborate across Oncology Marketing, OCAR, Field Leadership, Analytics, Market Research, and other stakeholders to drive strategic alignment and execution. Present recommendations and influence key business decisions with senior leadership. Compliance & Execution Excellence Partner with legal and compliance teams to ensure appropriate development and execution of promotional materials and customer-facing resources. Drive high-quality execution while fostering a culture of accountability, compliance, and customer focus.

Bachelor's degree required. Minimum 5 years of pharmaceutical, biotechnology, healthcare, or related commercial experience. Minimum 3 years of marketing, sales, market access, commercial strategy, or related experience. Demonstrated experience developing commercial strategies and leading cross-functional execution. Experience presenting recommendations to leadership and influencing business decisions. Strong analytical and strategic thinking skills with ability to translate insights into actionable recommendations. Experience working within Medical, Legal, and Regulatory review processes. Excellent written, verbal, and presentation communication skills.

Oncology experience preferred. Field sales or oncology sales experience preferred. Experience in lifecycle management, commercialization strategy, market access, or oncology marketing. Experience supporting products facing significant competitive or market transition events. Demonstrated success working across complex matrix organizations. Understanding of provider, payer, and oncology customer dynamics. Position location: Upper Gwynedd, PA (hybrid) or Remote Required Skills: Adaptability, Collaborative Leadership, Commercial Strategies, Customer-Focused, Market Access, Marketing, Market Research, Oncology Marketing, Pharmaceutical Sales, Strategic Thinking, Strategy Development Preferred Skills: Current Employees apply HERE Current Contingent Workers apply HERE US and