yoinka

Senior Director, Partner Marketing

Sirius XM Holdings

New York, New YorkFull TimeStaff$174k – $183k/yr
Sign in to applyVerified 2h ago
Location
New York, New York
Employment
Full Time
Work model
On-Site
Level
Staff
Salary
$174k – $183k/yr

Skills

Tableau

About this role

Who We Are

SiriusXM and its brands (Pandora, SiriusXM Media, AdsWizz, Simplecast, and SiriusXM Connect) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners -- in the car, at home, and anywhere on the go with connected devices. Our vision is to shape the future of audio, where everyone can be effortlessly connected to the voices, stories and music they love wherever they are. This is the place where a diverse group of emerging talent and legends alike come to share authentic and purposeful songs, stories, sounds and insights through some of the best programming and technology in the world. Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting. No matter their individual role, each of our employees plays a vital part in bringing SiriusXM’s vision to life every day. SiriusXM  is the leading audio entertainment company in North America, and the premier programmer and platform for subscription and digital advertising-supported audio products. SiriusXM’s platforms collectively reach approximately 150 million listeners, the largest digital audio audience across paid and free tiers in North America, and deliver music, sports, talk, news, comedy, entertainment and podcasts. Pandora, a subsidiary of SiriusXM, is the largest ad-supported audio entertainment streaming service in the U.S. SiriusXM's subsidiaries Simplecast and AdsWizz make it a leader in podcast hosting, production, distribution, analytics and monetization. The Company’s advertising sales organization, which operates as SiriusXM Media, leverages its scale, cross-platform sales organization and ad tech capabilities to deliver results for audio creators and advertisers. SiriusXM, through SiriusXM Canada Holdings, Inc., also offers satellite radio and audio entertainment in Canada. In addition to its audio entertainment businesses, SiriusXM offers connected vehicle services to automakers. Pandora , a subsidiary of SiriusXM, is the largest ad-supported audio entertainment streaming service in the U.S. Pandora provides consumers with a uniquely-personalized music and podcast listening experience with its proprietary Music Genome Project® and Podcast Genome Project® technology. Pandora is available through its mobile app, the web, and integrations with more than 2,000 connected products. How you’ll make an impact: We are seeking a visionary and results-driven Senior Director, Partner Marketing to spearhead the integrated development and execution of our enterprise-defining Partnership Marketing strategy for a multi-product portfolio. This role requires an expert strategist capable of setting multi-year priorities, architecting marketing channel frameworks, and driving significant company-level demand generation and brand impact. You will be the executive escalation owner for complex channel and partner growth challenges, leading decisions on channel conflict, partner economics, brand risk, and capacity trade-offs. As the enterprise standard-setter for Partnership Marketing, you are recognized internally and with key partners as the subject-matter expert who defines best practices, architects scalable operating models, and shapes executive decisions.  This is an individual contributor role. What you’ll do: Own the multi-year Partnership Marketing strategy, investment thesis, and channel marketing architecture to align with overall company objectives and maximize marketing efficiency. D esign, implement, and manage the partner portfolio strategy, focusing on partner tiers, joint business planning, high-impact co-marketing campaigns, and distribution plays. Ensure sustained value capture and marketing alignment through QBRs/EBRs and executive steering committees. Lead marketing performance analysis, establish a scalable measurement and optimization strategy for all

Senior Director, Partner Marketing at Sirius XM Holdings — New York, New York | Yoinka