Manager - Marketing, Workplace Management and Property Management, India
Jones Lang LaSalle
- Location
- Mumbai, MH
- Work model
- On-Site
- Level
- Mid
- Posted
- 12h ago
About this role
JLL empowers you to shape a brighter way . Our people at JLL are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward. Manager - Marketing, Workplace Management and Property Management, India (P3) The Manager - Field Marketing for Workplace Management and Property Management as part of Real Estate Management Services (REMS) will be responsible to drive strategic marketing initiatives across the Indian market to drive business growth, enhance brand presence, and support client acquisition and retention efforts. This role requires a deep understanding of the Indian real estate market and the ability to translate global marketing strategies into locally relevant campaigns.
Role
Purpose The role is responsible for planning, building, and implementing the roll out of marketing initiatives to support strategic growth opportunities in India across our integrated facilities management, workplace strategy, property management services and others. The person in this role will work closely with local, regional and global marketing colleagues and partner with the business leadership team as well as the associated business, research and centres of excellence (COEs = digital, brand, communication, events, etc.) to enable the business growth and strengthen JLL’s market positioning through planning and development of marketing campaigns. Responsibilities will include marketing planning, campaign development, co-ordination of rollouts, digital marketing, events strategy, content, collateral development/distribution and client communications. What this job involves You will work closely with local and regional marketing colleagues, business leadership, and our centres of excellence (COEs) to enable business growth and strengthen JLL’s market position. Marketing Strategy & Business Alignment: Work as part of a team to ensure marketing activities are aligned with the broader business growth strategy and priorities. Partner with business leadership to identify and deliver specific local campaigns required to meet India's business priorities. Develop and manage marketing budgets for campaigns, ensuring optimal allocation of resources and tracking expenditures. Campaign Management & Execution: Work with local and regional teams to localise and implement demand generation campaigns in the India market. Own the end-to-end execution of multi-channel campaigns, focusing on lead generation and nurturing to contribute to the sales pipeline. Manage the development and publication of local marketing collateral, including brochures, capability statements, videos, and other promotional materials. Content and Digital Marketing: Collaborate with Research and editorial teams to develop content strategies that amplify JLL’s thought leadership. Partner with the Digital COE to deliver digital solutions with a strong focus on social media, paid digital media, and JLL.com. Communications & Brand Management: Create and distribute regular and ad-hoc client communications. Partner with the communications team to amplify major deal announcements, new senior appointments, and other PR opportunities. Provide guidance to business stakeholders on the application of JLL’s brand guidelines. Ensure internal stakeholders are informed and engaged with ongoing marketing activities. Events & Sponsorships: Work with the event manager to identify and manage major client events and sponsorship opportunities. Identify opportunities to pitch senior leaders for speaking engagements and amplify their